We work with sponsorships to contribute to a positive change in society. By collaborating with organisations that share our values, we aim to help create environments where people, businesses and society can develop.
Our collaborations can take many forms. It can be sharing financial knowledge, supporting culture, working with mentorship programmes, promoting entrepreneurship, and strengthening inclusion and solidarity. The common factor is that we strive to help build a better society.
We prioritise a small number of strong, long-term collaborations. Working together long-term creates stability, deeper relationships and the conditions needed for genuine value – for both us and our partners.
Better financial decisions with deepened knowledge
We want more young people to feel that they have control of their personal finances. Through education, voluntary initiatives and collaborations, we work to strengthen young people’s financial understanding and provide tools that last throughout their lives. We collaborate with organisations where young people are, for example sports organisations and Junior Achievement (UF).
Creative environments that develop society and ideas
Culture and creativity are important drivers of innovation and societal progress. Our collaborations help us create more opportunities for talent – both emerging and established – to engage and grow. We support initiatives that open doors to new perspectives and make culture more accessible to a wider audience, for example through the Stockholm Concert Hall and the Market Art Fair.
Participation that empowers the next generation
We support initiatives that give more people access to role models, networks and guidance at crucial stages in life. By collaborating with for example Mentor Sverige and Mitt Liv, we contribute to safer conditions for young people and greater inclusion. When more people are given the chance to grow, both individuals and communities are strengthened.
Ideas that shape the future
Entrepreneurial thinking is a key part of a developing society. We aid initiatives that help people bring their ideas to life – from young entrepreneurs to organisations driving sustainable societal change. Through different collaborations, we help develop competence, create opportunities and strengthen the forces building tomorrow’s solutions.
A selection of collaborations and initiatives that reflect our commitment to making a positive impact, with a focus on supporting young people’s development.
Do you have questions about sponsorship or a request for cooperation? Please fill in this form.