Dear Colleague,

At SEB, we are in the business of trust. We are all dependent on that our customers, shareholders and other stakeholders have confidence in us – this is crucial for us in order to conduct our business successfully.
Basically, it is about how we act and behave towards our customers, shareholders and society at large, as well as towards each other within the bank.

I like to talk about “business acumen”. For me, this means long-term relationships, to act with a strong ethical compass closely tied to our purpose and behaviours. We must always act in a professional manner and treat customers fairly, with responsible advice and capital. That is how we continue to build long-term relationships,
create long-term value and positively shape the future – today and for generations to come.

The world is constantly changing and getting more complex, and so is the environment in which we operate. Whether it comes to regulatory issues, new technological possibilities or managing the risks that the financial system is exposed to, we must do our utmost to try to be on top. We continuously adapt and challenge our routines and how we work, always questioning how our actions affect customers, shareholders, colleagues and society over time, with the constant aim of trying to become an even better bank.

This Code of Conduct sets the standard for how we act, and this along with our purpose and behaviours connect us all. If one person violates the Code, it might affect all of SEB and thus all of us. We are therefore, each and every one of us, responsible for setting good examples, including the commercial responsibility of managing the bank’s resources in a sound way. All of us must do our utmost to safeguard the trust from our stakeholders, and speak up if we see behaviours and actions that are inappropriate or not allowed. Most of the time, it is about common sense, but in case of doubt, or if you need more guidance, you have a responsibility to contact your manager or relevant specialist. You can also seek advice from our colleagues in Compliance.

I am convinced that our inner compass in most cases works well. However, we cannot rest, we must always continue to develop our business acumen.

Johan Torgeby President & CEO