SEB’s average score in the Baltic countries is above the average European corporate reputation score for the finance sector. SEB’s score in Estonia – at 66 points – placed it in the top 10 per cent in Europe’s finance sector. In Latvia SEB scored slightly less at 58, but that figure still put it well ahead of the competition.
“The fact that SEB has the highest corporate reputation in the Latvian banking sector for the second year in a row is undoubtedly the merit of the SEB team. Our efforts in offering new high-quality services, our staff’s expertise and our attitude towards clients have served as the basis for our high ranking both by private individuals and companies,” Ainārs Ozols, head of SEB in Latvia, says.
TNS – a unit of communication services company WPP – measures corporate reputation on a scale from 0 to 100. Overall SEB scored 66 points in Estonia, 58 in Latvia and 49 in Lithuania. The European average for the finance sector was 42.