A cornerstone in building trust in any relationship is to listen and learn
A deep understanding of the customers’ needs is also crucial to stay relevant when offering advisory, products and services. Our way of working with customer insights includes gathering and analyzing data in several forms. The execution method depends on the case but usually involves benchmarking, customer feedback surveys or interviews, or a combination of these.
In our business development process, we invite customers to test and iterate new ideas with us, preferably at an early stage, as a measure to customer-proof our new products and services.
For benchmarking on the Nordic markets, we use Kantar Sifo’s Prospera to help measure clients experience with us. Do you have an idea or concept we can work on together? We are open to your suggestions.
Please contact your local representative or call our switchboard +46771621000.